Sales Boost For Viacom
August 31, 2009
Viacom will launch the new music video game ‘The Beatles: Rock Band’ containing forty-five Beatles songs, on September 9th. The industry as a whole is facing a sales slump, but Viacom hope this game will increase revenue.
“The royalty rates on this are not even comparable to anything that has been done before,” said Martin Bandier, chairman of Sony/ATV Music Publishing, which is a joint venture of Sony Corp. and Michael’s estate, which controls the publishing rights to most of the Beatles catalogue.
Source: LA Times & MJWN